How FemTech is finally addressing long-overlooked needs for women

Some factors in the FemTech wave are an increased advocacy for funding and innovation in women's health. The FemTech industry is projected to grow to $97billion by 2035.
Though women constitute half of the world’s population and make the majority of household healthcare spending decisions, FemTech — the use of female technology, products, and services to improve women’s health and include them in clinical trials — is a recent phenomenon.
Despite old-age prejudices and a previous lack of funding and research, the FemTech industry is projected to grow to $97bn (€84bn) by 2035, thanks to a slate of new apps, products, and tech-focused solutions that tap in to the undeveloped women’s health market.