The ieBusiness Podcast meets Shayne Murphy, founder of SDM Performance

Shayne Murphy has worked with the world's top football clubs and is bringing his expertise to Ireland's business world
The ieBusiness Podcast meets Shayne Murphy, founder of SDM Performance

The ieBusiness Podcast speaks to Shayne Murphy.

Wanting to work at the elite level of sports science, Shayne Murphy took a leaf from Roy Keane's book as a young man and wrote to every club in the Premier League asking for a role.

One club answered and Shayne, from Rathcormac in Cork, went on to spend more than a decade in England and Scotland working for the world's top clubs including Liverpool and Manchester City.

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